Store

Overview of your web store performance

Gross Revenue

$48.2K

+12.4%vs last period

Transactions

1,247

+8.1%vs last period

ARPU

$12.40

+3.2%vs last period

AOV

$38.67

-1.5%vs last period

Refunds

23

-15.4%vs last period

Sentinel Insights

6

Revenue concentration risk

DragonSlayer99 accounts for 48% of total player LTV. Heavy dependency on a single spender.

2 players banned in last 14 days

Refund rate at 14%. Review flagged accounts for suspicious activity.

1,200 Gems conversion up 18%

Since the 10% discount started, conversions have increased. Discount is effective.

JP players underserved

9 of 14 active SKUs have no JPY pricing. JP players pay base USD price.

1 new players this week

Average first-purchase AOV of $2.99. Consider a welcome offer to boost conversion.

Shadow Wings inventory running low

200 units remaining, selling ~5/day. ~40 days of stock left.

Revenue